Discover how financial reporting transformation and inventory optimisation helped an e-commerce brand improve profitability visibility, investor reporting, and operational decision-making.
Problem Statement:
Wanderlooms struggled to generate structured financial reports for investors, making it difficult to communicate business performance clearly. Inaccurate ‘COGS’ calculations impacted margin visibility and decision-making, while lack of inventory reconciliation led to unreliable inventory reports and suboptimal purchasing decisions. Additionally, all this led to delayed statutory compliance.
Solution Offered:
- Reconciled actual inventory with the reported value and quantity, built a comprehensive financial model integrating inventory planning, precise COGS computation, and marketing KPI tracking (AOV, ROAS).
- Streamlined processes to ensure timely statutory compliance and accurate reporting for investors.
Result / Impact:
- Enabled data-driven control over margins and inventory.
- Improved marketing ROI visibility for better decision making.
- Strengthened investor confidence through consistent and compliant reporting.
